Huntsville, TX – October 19, 2012 – Nolan Ryan’s All-Natural Beef has hired 42-year industry veteran Ken Henk as vice president of operations and promoted Terry Smith to vice president of sales and marketing, announced Charlie Bradbury, president and CEO of the expanding company.
“Our leadership is crucial to the success of Nolan Ryan’s All-Natural Beef and as we continue to grow, industry experts such as Ken and Terry put us in a position to continue providing one of the best products available, as well as expand the areas where customers can find our product,” said Bradbury.
As the vice president of operations, Henk will manage inventory of raw materials and products, as well as coordinate quality control and food safety with vendors and customers. Additionally, he is responsible for developing and maintaining the annual budget for the operations side of the business.
Henk is a veteran of the meat and retail industries with more than 40 years of experience. Prior to joining the Nolan Ryan’s All-Natural Beef team, Henk spent several years working for Kroger Southwest as a senior meat merchandiser and a member of the Kroger Advisory Board.
As the vice president of sales and marketing, Smith will manage all sales and marketing efforts. This includes fostering relationships and growing sales with existing retail customers such as Kroger, Sprouts, Black Eyed Pea, and TX Burger. Smith also will manage the agency of record for Nolan Ryan’s All-Natural Beef and the sales and broker staff.
Smith is also an industry veteran with more than 23 years of experience. He spent two years with Nolan Ryan’s All-Natural Beef as the vice president of operations prior to earning a promotion to vice president of sales and marketing.
ABOUT NOLAN RYAN ALL-NATURAL BEEF
Nolan Ryan’s All-Natural Beef, which markets Nolan Ryan’s Grass Fed Beef, Nolan Ryan’s Guaranteed Tender and Nolan Ryan’s Texas Beef lines, is an operation of Nolan Ryan Beef and owned by baseball Hall of Famer and Texas rancher, Nolan Ryan and several of his ranching partners. The company is committed to providing the highest quality, tender and flavorful beef by coordinating the entire production process to meet strict specifications. Cattle in the program are raised in healthy, natural environments on grassland and with grains harvested by local farmers. Our products are minimally processed with no artificial ingredients. We make sure USDA, as a third-party auditor, reviews our practices to ensure quality. For more information, please visit www.nolanryanbeef.com or our Facebook Page.